Own a Slice of Chicago's Legacy
Partner with Pequod's Pizza and bring the world-famous caramelized crust deep dish experience to your community. Proven brand, unmatched support.
Order Now — Start Your JourneyThe Pequod's Pizza Advantage
Since 1971, Pequod's Pizza has been synonymous with Chicago's iconic caramelized crust deep dish. When you franchise with us, you inherit over five decades of brand equity, culinary mastery, and customer loyalty.
Iconic Brand Recognition
Leverage a name that pizza lovers across America and the world already know and trust. Our brand does the marketing for you from day one.
Comprehensive Training
Receive intensive hands-on training at our Chicago flagship covering operations, dough techniques, staff management, and customer service excellence.
Ongoing Support
Our dedicated franchise support team is available year-round for operational guidance, marketing campaigns, supply chain management, and business coaching.
Marketing Power
Benefit from national digital campaigns, social media presence, seasonal promotions, and local marketing playbooks proven to drive foot traffic.
Exclusive Supply Chain
Access our proprietary ingredient network with preferred pricing on premium flour, cheeses, meats, and signature sauces — the same quality as the original.
Proven Profitability
Our franchise model is built on decades of operational refinement. Benefit from proven unit economics, efficient workflows, and strong average ticket values.
What It Takes to Get Started
We offer three franchise tiers to match your market size and ambitions. Every tier includes full operational setup, training, and our signature recipes.
| Investment Category | Standard | Premium | Flagship |
|---|---|---|---|
| Franchise Fee | $35,000 | $45,000 | $60,000 |
| Build-Out & Equipment | $180,000 – $220,000 | $250,000 – $310,000 | $380,000 – $480,000 |
| Working Capital | $40,000 | $55,000 | $80,000 |
| Total Estimated Investment | $255,000 – $295,000 | $350,000 – $410,000 | $520,000 – $620,000 |
| Royalty Fee | 5% of gross sales | 5% of gross sales | 4.5% of gross sales |
| Marketing Fund | 2% of gross sales | 2% of gross sales | 1.5% of gross sales |
| Seating Capacity | 40 – 60 seats | 70 – 100 seats | 120+ seats |
| Territory Protection | 3-mile radius | 5-mile radius | 8-mile radius |
| Initial Training Duration | 4 weeks | 6 weeks | 8 weeks |
Your Path to Opening Day
Our streamlined franchise onboarding process takes you from initial inquiry to grand opening with expert guidance at every step.
Submit Inquiry
Complete our franchise inquiry form with your background and location interest.
Discovery Call
Our franchise development team reviews your application and schedules a discovery call.
Review FDD
Receive and review the Franchise Disclosure Document with your legal and financial advisors.
Site Selection
We assist with market analysis, site selection, lease negotiation, and build-out planning.
Training & Launch
Complete your training program in Chicago and open your doors with our team by your side.
Typical timeline from inquiry to grand opening: 9 to 14 months.
View Menu & Get Inspired"Opening my Pequod's Pizza franchise was the best business decision I've ever made. The brand recognition brought customers in on day one, and the support team never let us feel alone. We recouped our investment in just 20 months."— Marcus T., Pequod's Pizza Franchisee, Austin TX
Franchise Inquiry Form
Ready to bring Pequod's Pizza to your city? Fill out the inquiry form below and a member of our franchise development team will contact you within 2 business days.
Your Future Starts With Deep Dish
Become part of a legendary brand that has delighted Chicagoans and visitors alike for over 50 years. Take the first step today.